Wealthcare's Held-Away Account Trading and Management Partner
Pontera (formerly FeeX) is revolutionizing wealth management by making it possible for financial advisors to actively manage 401ks and other held away accounts. The Pontera solution empowers advisors to offer comprehensive, holistic services to their end clients by enabling held-away account management and trading.
Pontera also partners with Orion to give our Orion users visibility into the held away assets managed through the Pontera platform This gives advisors a more complete picture of an investor’s financial landscape, enabling a more coordinated asset management strategy.
Advisor Benefits of using Pontera
Pontera Webinar
FeeX to Pontera Name Change
Advisors raised concerns that their existing name, FeeX, was not aligned with the service that they provided to you and your end clients. As a company that prides itself on listening to their partners, they heard that feedback and took action.
As a result, the decision was made to change their name to Pontera. “Pont” is Latin for “bridge” and they aspire to be the bridge that connects advisors to their clients’ retirement needs, and even more importantly, the bridge that helps millions of people reach a better retirement.
What does this mean for you?
No action is required on your part. In the coming months, you will receive updates on anything that will be changing. Until then, please continue to log in to the platform as you always have, using advisor.pontera.com.
Some client-facing pages will also continue to use the FeeX name (and any links that you have sent to clients will continue to work as they did before).
To get started using Pontera:
Pontera Advisor Services
Advisor Benefits:
Managing held away accounts can increase your AUM by, on average, 33%. Studies show that managed accounts outperform non-managed accounts by 3.32%, net of fees. For a 45-year-old participant, this could translate to 79% more wealth at age 65. Advisors who use the Pontera platform report 88% adoption when offered to their clients
Why Pontera
Held Away Account Trading and Management
Advisor Collateral
Security Fact Sheet
Smart Messaging Fact Sheet
Advisor Agreement
LPL External Custodian Form
LPL advisors wanting to use Pontera must submit he advisor must submit the LPL External Custodian (F473-R) form to LPL compliance at mailbox@lpl.com.
This form must also be signed by Mark Bredin.
Pontera Support:
HelpDesk – Click on ? next to your name to access great resources such as guides and FAQs.
If additional support is needed, users can email support@pontera.com.
Pontera Onboarding Info:
Not Immediate Onboard when client links account – takes approx. 48 hours to complete. Advisor will get an email confirmation when it’s complete.
Client Collateral
Client How-To Guide (Existing)
Client Flyer
Client How-To Guide (New)
Client Best Practices:
• Remind the client that the forwarding contact information must stay on the account in order for you to manage the account.
• Make sure that the client is aware of the new forwarding phone number or email address. The client will be notified by the financial institution when Pontera adds the forwarding phone number or email address to their account during the account connection process.
• Know where to find the forwarding number or email address in the Pontera platform.