What are the Caribou Healthcare Planning Solutions for WealthCareGDX?

Caribou is a healthcare planning company that works exclusively with financial advisors to plan for clients’ current and future healthcare costs, creating a more holistic financial plan. Caribou’s software, HealthPlanner, creates a custom HealthPlanning Analysis, tailored around major life events, that saves clients *$6,632 on average per year.

How Financial Advisors Are Using HealthPlanner

  • To match health, budget, and preferences to new health plan options for the Marketplace and Medicare due to employment transitions, Open Enrollment, and other qualifying Life Events.
  • To find tax savings opportunities (premium tax credits, medical tax deductions, HSA tax savings, etc.).
  • To provide a summary of current coverage and expenses, as well as snapshots for future events (e.g., “What does Medicare look like for this client in TX on this drug?”)

Supporting Clients In Every Stage of Life

Did you know that Medicare and Social Security advice is one of the top requested offerings (22%*) by Americans who do not yet work with a financial advisor? Additionally, one in three* non-advised investors want an advisor who will help them make good healthcare decisions.

Providing healthcare planning can not only help grow your client base, but it can also help you retain your current clients. But how do you introduce healthcare planning into your service offerings? Life events.

A life event is a situation where clients’ healthcare costs are anticipated to change, meaning it’s an opportunity to trigger a HealthPlanning Analysis to undercover updated healthcare costs and help clients make an informed health plan decision. These life events range from retirement to starting a business, having a baby to a dependent going to college, and everything in-between! Click here for a full list of life events.

*Source: Edelman Financial Group’s EVERYDAY WEALTH IN AMERICA 2022 REPORT & Fidelity’s INVESTOR INSIGHT SURVEY (2021 & 2022)

HealthPlanner Features

Our custom, white-labeled HealthPlanning Analysis includes:

  • Tailored, side-by-side health plan option comparisons for Medicare & the Marketplace.
  • Healthcare spending snapshot.
  • Current health coverage and life events summary.
  • In-platform, secure messaging with Caribou’s HealthPlanning Coordinators.

Advisor Resources

Learn Center

Once you become a Caribou partner, you’ll have access to dozens of short, easy-to-understand articles explaining various healthcare topics for you and your clients. Learn how to partner with us.

Free CE Courses

We currently offer three, one-credit continuing education courses about a variety of healthcare topics to further your healthcare knowledge. View them here.

Marketing Resources

To make marketing healthcare planning easy, we offer website copy, email copy, brochures, and more for our partners to use! Additionally, our team of experts can host webinars exclusively for your clients about a variety of healthcare topics once you become a Caribou partner. Learn more here.

Guides & Case Studies

We’ve also created several guides and case studies that show the value of healthcare planning, as well as how advisors can use healthcare planning to increase their client base, improve retention, and overall offer a more comprehensive financial plan to clients. Download Caribou’s free guides and case studies here.

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