With Wealthcare, advisors are equipped and empowered with the tools they need to build their market footprint.

Marketing keeps you at the forefront of your existing client’s mind and helps you recruit new ones. It’s incredibly important to the success of a business but marketing your business takes work. The more organized you are, the easier that work becomes. A well-maintained marketing calendar (2022 template) provides a clear overview and understanding of what and when marketing activities should occur. It helps you spot gaps and keeps you from veering off-track.

Each month we will boost your marketing collateral with an email, corresponding article, and 2 social media ads. We have also included QRG’s for customizing and posting these pieces along with our Practice Management and Build You Brand interactive guides which can be used to build upon the marketing strategy we have started here.

To view our complete marketing suite, please visit our Marketing Landing page or contact marketing@wealthcarecapital.com.

JANUARY 2022

Protect Your Valentines with Life Insurance and….Show them you love them without saying a word.

Email

Use the Image and email copy below as part of your email marketing campaign.
[Subject Line]: 22 Tips for Setting and Sticking to Your 2022 Financial Resolutions

[Email body]:

Hello, and Happy New Year!

As you start the year making your annual to-do list and setting goals for your personal life, I invite you to consider how a few small, attainable changes can have a big impact on your financial situation for 2022 and beyond. Whether it’s opening a 529 to save for your child’s college tuition, eating dinner at home more often, or increasing retirement contributions by 1%, working with a financial advisor is a great way to get focused, stay accountable, and live the life you want.

Contact me for details!

Call to Action (CTA) <read more/link to article>

Social Post

Use the copy below as your social media post and link this months article to it.

LinkedIn and Facebook Post

It’s not too late to create #FinancialGoals for 2022 to ensure you’re living the life you’ve always imagined. Here are 22 tips to get started in the #NewYear. Contact me to learn how we can work together and develop an #ActionPlan for success.

Call to Action (CTA) <read more/link to article>

Twitter

Want to #SaveMore, #GiveMore, #DoBetter in 2022? Here are 22 Financial #Resolutions to help get you started. Contact me for help creating a 2022 #ActionPlan.

Call to Action (CTA) <read more/link to article>

Hashtag Ideas

#NewYearsResolutions #Resolutions, #FinancialResolutions, #NewYearNewYou, #FinancialGoals, #SaveIn2022, #2022Goals, #SaveMore, #Budget, #LegacyPlanning, #2022Resolutions, #GiveMore, #SaveMore, #FinancialPlanning, #FinancialPlanner, #FinancialManagement, #2022Finances #ActionPlan, #NewYear, #Goals

Wealthcare Quick Post

Use the copy below as a second social media post.

LinkedIn and Facebook Post

Goal , Plan , Action

Investors are setting more practical and attainable financial resolutions for 2022.

You can fulfill your first resolution by calling me today to learn more about setting goals that will put you on track to living the one life you have, as you want to live it.

#GDX360 #FinancialResolutions #Investing #FinancialPlanning #WealthcareGDX

Twitter (not approved for use by LPL Hybrid advisors)

Goal , Plan , Action

Investors are setting more practical and attainable financial resolutions for 2022. Resolve to call me today to learn more about setting goals that you can stick with tomorrow.

#GDX360 #FinancialResolutions #Investing #FinancialPlanning #WealthcareGDX

FEBRUARY 2022

Protect Your Valentines with Life Insurance and….Show them you love them without saying a word.

Email

Use the Image and email copy below as part of your email marketing campaign.
[Subject Line]: Give your valentine lasting financial stability

[Email body]:

This Valentine’s Day, show your loved ones how much you care by discussing life insurance policy needs with your trusted financial advisor. In 2021, 52% of Americans had life insurance, and 31% of Americans say the ongoing pandemic has made them more likely to purchase a policy.

Do you need life insurance?

MAYBE if…

  • You have considerable financial debt (like a mortgage or college tuition) without a lot of savings.
  • You have long-term dependents, like an aging parent or a special needs child, living with you.
  • You worry about how your business will be sustained after you pass away.
  • You do not want to burden your heirs with property taxes and the cost of maintaining the family home.

MAYBE NOT if…

  • Your dependents have left the household and are financially stable.
  • You have considerable net worth, savings, and investments.
  • You have medical conditions or a lifestyle that would make it difficult to qualify for life insurance.

More than candy, flowers, or even jewelry, this Valentine’s Day show how much you care by giving the gift of financial security. Contact your advisor to discuss life insurance options.

Please keep in mind that insurance companies alone determine insurability and some people may be deemed uninsurable because of health reasons, occupation, and lifestyle choices. Guarantees are based on the claims paying ability of the issuing company.

Call to Action (CTA) <read more/link to article>

Social Post

Use the copy below as your social media post and link this months article to it.

LinkedIn

Thinking of the most thoughtful gift for your #valentines? Give them peace of mind straight from the heart. Life insurance can help to ensure your loved ones have financial stability, in the event of death. Talk with your trusted Wealthcare #advisor to explore the options. <read more/link to article>

Facebook Post 1

This #ValentinesDay, you may be thinking of extra ways to show your loved ones you care. In a recent survey, 31% of Americans said the pandemic has made them more likely to consider purchasing a #LifeInsurance policy. Contact a Wealthcare advisor to explore adding this option to your long-term #FinancialPlan. <read more/link to article>

Facebook Post 2

Life is like a box of chocolates. You never know what you’re going to get.” This Valentine’s Day, give your loved ones the gift of peace of mind so that they can be financially secure, no matter what life throws at you. Talk with your trusted Wealthcare #advisor about making life insurance part of your #FinancialPlan. <read more/link to article>

Twitter

Tweet 1:
#ValetinesDay is the perfect time for exploring ways to show you care about your loved ones. This February, talk to your Wealthcare #advisor about adding #LifeInsurance to strengthen your long-term #FinancialPlan.

Call to Action (CTA) <read more/link to article>

Tweet 2:
Do you have loved ones who rely on you? This #ValentinesDay show you care by making #lifeinsurance part of your #FinancialPlan. The pandemic has made 31% of Americans consider buying #LifeInsurance to financially protect their families.

Call to Action (CTA) <read more/link to article>

Hashtag Ideas

#LifeInsurance, #FinancialPlan, #FinancialPlanning, #LongTermCare, #ValentinesDay, #LovedOnes, #LegacyPlanning, #SaveMore, #Advisor, #FinancialAdvice, #SpecialNeeds, #ContingencyPlan,, #EstatePlanning, #Retirement, #RetirementPlanning, #FinancialGift

Wealthcare Quick Post

Use the copy below as a second social media post.

LinkedIn and Facebook Post

Show them you love them without saying a word.

February is insure your love month and the best gift you can give is your last gift.

Will your legacy make it into the right hands? Updating your beneficiaries is a fairly simple process, but it’s something that’s often forgotten until it’s too late.

While you’re looking at your beneficiaries, it may also be a good time to review your will, power of attorney, and heath care directives to make sure your wishes for your assets are clear in the event of your death or disability.

As your Wealthcare advisor, I am here to help you make your wealth last, even after you’re gone. Contact me today to learn how.

 

#insureyourlove #WealthcareGDX #financialplanning

Twitter (not approved for use by LPL Hybrid advisors)

Show them you love them without saying a word.

February is insure your love month and the best gift you can give is your last gift. Review your beneficiaries, will, POA, and heath care directives today!

#insureyourlove #FinancialPlanning #WealthcareGDX

MARCH 2022

Personal Finance Book Recommendations and
Monitoring Your Credit Report

Email

Use the Image and email copy below as part of your email marketing campaign.
[Subject Lines]:

Find out how 10 minutes of reading a day can change your life!
Can reading make you rich?


[Email body]:

Hi there,

Do you ever feel like there’s a new reason every month to spend a *teeny* bit more than you earn?

Do you have the nagging feeling that your money could be working harder for you—if only you knew where to put it?

Or do you worry that time is flying by and you’re missing out on opportunities to significantly grow future wealth?

If so, you’re not alone. These are pretty universal sentiments, no matter your salary or tax bracket. Fortunately, there are a myriad of personal finance books out there to guide us. They range from basic “do’s and don’ts” to deep dives into the psychology of money, so there’s something for every type of reader. You’d be surprised how just 10 minutes of reading a day can change your financial life forever.

In honor of National Read Across America Day, we’ve put together this collection of widely acclaimed personal finance books we recommend to clients who want master money once and for all.

While I don’t have a formal book club, I’d be delighted to discuss these books with you, and talk about some specific ways you might apply their teachings in your own life. Books are a great place to begin your education, but there’s no substitute for working with an advisor who can help you come up with a financial plan that suits your lifestyle, both today and in the future. Contact me to schedule a consultation.

Call to Action (CTA) <read more/link to article>

Social Post

Use the copy below as your social media post and link this months article to it.

LinkedIn

Check out these books on #finance for #ReadAcrossAmerica Day. Then contact me to discuss how we can put practical #advice and advanced #wealth-building strategies to work in your life. <read more/link to article>

Facebook Post

Looking for a great read? In honor of #ReadAcrossAmerica Day, I’d like to share a great list of #PersonalFinance books to read in 2022. Contact me to discuss how to put #FinancialAdvice to good use. #WealthcareGDX <read more/link to article>

Twitter

Tweet 1:
Thirsty for a good #finance read? Here are more than a dozen books to begin with. Contact me to discuss strategies for implementing a plan for #FinancialFreedom. #ReadAcrossAmerica

Call to Action (CTA) <read more/link to article>

Tweet 2:
I’ve been thinking about some of the #FinanceBooks that have changed my mind about money — and transformed my life for the better. #Wealthcare See how many on this list you’ve read! #ReadMore #ReadAcrossAmerica

Call to Action (CTA) <read more/link to article>

Hashtag Ideas

#ReadMore #FinanceBooks, #Finance, #FinancialAdvice #2022Books #BestBooks, #ReadAcrossAmerica, #NationalReadAcrossAmerica, #ReadAcrossAmericaDay #FinancialPlanning, #GrowWealth, #HowToInvest, #InvestmentAdvice, #BeginningInvestor, #Saving, #SaveMore, #Budgeting, #GetRich, #WealthcareGDX

Wealthcare Quick Post

Use the copy below as a second social media post.

LinkedIn and Facebook Post

Monitoring your credit report is an important part of managing your finances.

March is credit education month and the perfect time of year to make sure your report is accurate, complete, and up-to-date. Check for incorrect or inaccurate:

  • Personal Information (name, birthdate, social security number, employment, etc.)
  • Credit Accounts (make sure all accounts belong to you, credit limits, balances, and payment history are correct, and status of all accounts are accurate)
  • Inquiries (did the company inquire with your knowledge)
  • Public Records (liens, bankruptcy, judgments, etc.)

If you find errors, report them immediately to the credit reporting agency that produced the report.

#financialliteracy #financialadvisor #credit #creditscore #identitytheft #creditreport

Twitter (not approved for use by LPL Hybrid advisors)

Monitoring your credit report is an important part of managing your finances.

March is your credit education month and the perfect time of year to make sure your report is accurate, complete, and up-to-date.

#financialliteracy #financialadvisor #credit #creditscore #identitytheft #creditreport

APRIL 2022

Put Your Money Where Your Values Are and
Teach Children to Save Day (April 22)

Email

Use the Image and email copy below as part of your email marketing campaign.
Subject Lines:

1. Curious about ESG, SRI and Impact Investing?

2. Are your values and investments aligned?


Email body:

Value investing is extremely popular these days, as more people discover the potential for attractive long-term returns by putting money behind businesses that produce sustainability, morality, and social impact.

In its biennial review, the Global Sustainable Investment Alliance (GSIA) revealed that the industry grew to $35.3 trillion dollars in 2020, up from $30 trillion in 2018. That number is estimated to increase to over $53 trillion by 2025.

In our latest article, we discuss the differences among Environmental, Social, and Governance investing (ESG), Socially Responsible Investing (SRI) and Impact or Thematic investing.

While there’s no single “master list” of companies to invest in based on these criteria, a personalized consultation with a Wealthcare advisor can help you evaluate your current portfolio and make adjustments based on your values-driven goals and priorities.

Building wealth and making the world a better place? Now there’s something we can all get behind! Contact a Wealthcare advisor to explore the possibilities of a portfolio with purpose.

Social Post

Use the copy below as your social media post and link this months article to it.

LinkedIn

Investors are increasingly interested in aligning their #money with their #values. Building a portfolio with purpose is a great legacy to leave. Contact a #Wealthcare advisor to get started. <read more/link to article>

Facebook Post

Do you know the difference between #ESG investing, #SRI investing, and #Impact investing? Values-driven investments are increasingly viewed as a way to build long-term wealth, while improving the world we live in. A Wealthcare advisor can help you prioritize goals and build a portfolio that you can feel good about. <read more/link to article>

Twitter

Tweet 1:
Are your #values and #wealth aligned? Wealthcare can help you build a portfolio with purpose.

Call to Action (CTA) <read more/link to article>

Tweet 2:
#Environmental, #Social, and #Governance #Investing is expected to reach $50 trillion over the next two decades. Ask a Wealthcare advisor how you can join the movement.

Call to Action (CTA) <read more/link to article>

Hashtag Ideas

#ESG, #SRI, #ValuesInvesting, #ImpactInvesting, #MakeAnImpact, #MakeADifference, #Investment, #LegacyPlanning, #InvestmentAdvice, #InvestmentAdvisor, #ESGInvesting, #Sustainability, #Environment, #SocialIssues, #Wealth, #Wealthcare, #Social, #Governance, #Values, #Money, #Impact, #Finance, #Portfolio

Wealthcare Quick Post

Use the copy below as a second social media post.

LinkedIn and Facebook Post

Encourage children to develop good financial habits. Start them saving now!

April 22nd is teach children to save day and we believe it’s never too soon to start establishing good financial habits that can last a lifetime and help prevent money problems later in life.

Some topics of conversation:

  • How to budget their money
    • when they get an allowance, a gift or if they earn money, how much should they save, spend, and give to charity
  • What is the difference between and want and a need
    • want – a want is something that you desire, but you could survive without it ie…a new skateboard, the newest iPhone, or a Starbucks Frappuccino
    • need – a need is something that you can’t live without ie…food, water, shelter
  • It is natural to want what other people have but teaching your children to live within their means and not “keep up with the Jones“ is a vital lesson that needs to be learned early:
    • help your children develop an attitude towards gratitude so they are thankful for the things they do have
    • teach by example…every time you say you wish you had more or you comment on what a friend or neighbor has that you don’t you are teaching your children to do the same
    • show them examples of financial security, goal setting and saving by sharing your personal experiences with them….ie…we get to go on this vacation to Disney because we saved X amount each month or cut X out of our usual spending
  • Bank vs piggy bank
    • use a clear jar instead of a typical piggy bank to save. It provides kids with a better visual when watching their money grow.
  • Finally….be creative when educating children about money. Make grocery shopping a game.

If you are still unsure about how to talk to them about money or if they aren’t listening to you, give me a call, I’ll be glad to chat with them.

Twitter (not approved for use by LPL Hybrid advisors)

Encourage children to develop good saving habits. Start them saving now!
April 22nd is teach children to save day. Create a foundation now that establishes good habits that can last a lifetime.

#TeachChildrenToSave #FinancialEducation #MoneyMatters

MAY 2022

Small Business Month: It’s Not Just Business As Usual and
May 29th is National 529 College Savings Plan Day

Email

Use the Image and email copy below as part of your email marketing campaign.

Subject Lines:

1. It’s not just business as usual…

2. What’s the plan for your small business?

3. Business & personal finance: what to ask?


Email body:

Hi [NAME],

Business plans are not just for BIG businesses. They’re for businesses of all sizes.

A little bit of planning—in your personal and business life—goes a long way in creating the comfortable future you envision for yourself and your family.

Enjoy our latest article article to consider some of the key questions involved in future-proofing a small business and planning for eventual transfer of ownership or retirement.

Rather than going through life one day at a time—“business as usual”—let’s chat about how I can bring clarity, control, and confidence to your long-term personal and business financial plan.

[YOUR NAME]

Social Post

Use the copy below as your social media post and link this months article to it.

LinkedIn

It’s not just business as usual. A solid business plan is imperative to the long-term success of your business. Similar attention should be given to your personal financial plan. My 3-step process synchronizes investing with your business and personal financial planning. <read more/link to article>

Facebook Post

A business plan is not just for big businesses. Find out how to synchronize your small business plan and your personal financial plan. Working with a Wealthcare advisor me brings clarity, confidence, and control to your life and future. <read more/link to article>

Twitter

Twitter

Tweet 1:
#SmallBusinessMonth is a good excuse to ask yourself key questions: Do you have a #business plan? Are you ready for #retirement? Working with a #FinancialAdvisor can provide comfort, clarity, and confidence in your personal and professional life.

Call to Action (CTA) <read more/link to article>

Tweet 2:
75-80% of small business owners not have a long-term #BusinessPlan in place. Are you one of them? Here are some key questions to ask when planning your professional and personal future. A #FinancialAdvisor helps provide clarity and confidence for your business and your life.

Call to Action (CTA) <read more/link to article>

Hashtag Ideas

#SmallBusiness, #SmallBusinessMonth, #BusinessPlan, #Succession #BusinessTransfer, #SellABusiness, #FamilyBusiness, #FinancialPlan, #FinancialAdvisor, #LegacyPlanning, #InvestmentPlanning, #FinancialAdvice, #RetireEarly, #Retirement, #RetirementPlan, #BusinessPlan, #BusinessPlanning, #CorporatePlanning, #Entrepreneur

Wealthcare Quick Post

Use the copy below as a second social media post.

LinkedIn and Facebook Post

May 29th is National 529 College Savings Plan Day

To get ready for 5/29 let’s talk about Section 529 of the Internal Revenue Code.

College funding preparation is an essential step in strategic financial planning and a 529 plan can allow you to save for college in a tax-advantaged way. 529 plans are usually sponsored by states and are authorized by Section 529 of the Internal Revenue Code. You can benefit from tax-free growth and withdrawals when your withdrawals for higher education expenses including tuition, fees, books, housing, and technology. In addition, account funds that one child does not use are transferable to siblings.

If your state offers a tax deduction for contributing to a 529, you’ll most likely get the best value for your dollar by contributing to its plan, but you don’t have to. Some states offer more than one 529 plan and others even offer additional tax benefits. You are free to choose any plan you’d like. In this attached article by Forbes Advisor you will find a searchable map that shows the best 529 Plans of 2022.

No matter where you are in your college saving journey, I can help you work towards your goal. Contact me on 5/29 to discuss what 529 option is right for you.

Twitter (not approved for use by LPL Hybrid advisors)

Start Your College Funding Prep Now!

May 29th (5/29) is National 529 College Savings Plan Day and the perfect time to discuss Section 529 of the Internal Revenue Code. Start saving for college in a tax-advantaged way by consulting me today.

#529 #preparation #collegeprepforparents #educationfunding #college #financialplanning #familyfirst #guides #wealthcare #wecare #smartstrategies #smartsaving #savings #taxdeffered #taxexempt #finanicalaid #getinformed #clarityandcontrol

JUNE 2022

Not Your Father’s Finances and
Pride Month – Financial Planning is not one size fits all

Email

Use the Image and email copy below as part of your email marketing campaign.

Subject Line:

Still investing like your dad did? It’s time to change.


Email body:

Hi [NAME],

While fathers are full of timeless wisdom (and great puns!), they may not have the best financial advice.

A lot has changed over the years…

  • There are more investment choices and greater transparency.
  • People are investing based on goals, which leads to greater stability.
  • 401(k)s have shifted the burden of funding retirement from employer to employee.
  • Women are taking a more active role in their family’s investments.

Want to know more about these shifts? Read this article: Not Your Father’s Finances.

Contact me to schedule a consultation to discuss your investment goals and desired lifestyle—and I’ll help draw up a financial plan to get you there.

[YOUR NAME]

Social Post

Use the copy below as your social media post and link this months article to it.

LinkedIn

Investing has changed since your father’s generation. Today, #Investing is attainable for everyone, young and old. It’s time to set your #FinancialGoals and live the lifestyle you envision. <read more/link to article>

Fathers are full of wisdom and life lessons. While their experience may be treasured, your #FinancialFuture depends on being current. Consider how to #Invest for today’s markets. <read more/link to article>

Twitter

Twitter

Tweet 1:
If you’re still relying on Dad’s #FinancialAdvice, it’s time for an update. Learn more.

Call to Action (CTA) <read more/link to article>

Tweet 2:
Happy #FathersDay! Learn more about how #Investing has changed since dad’s days.

Call to Action (CTA) <read more/link to article>

Hashtag Ideas

#Investing, #InvestmentGoals, #Investments, #FinancialAdvice, #RoboAdvisor, #FinancialAdvisor #RetirementPlanning, #WomenInvestors, #FinancialGoals, #FinancialFuture, #LegacyPlanning, #401k, #StockMarket, #FathersDay, #Finance, #Invest, #SaveMore

Wealthcare Quick Post

Use the copy below as a second social media post.

For more LGBTQ+ Email, Social Media and Marketing collateral visit our LGBTQ+ We Care Landing Page

LinkedIn and Facebook Post

Financial Planning is not one size fits all.
It is unique for every person, couple, and family and we take pride in helping you define your financial future.

Good financial planning should align your money with what matters most – your unique set of life goals. You deserve financial advice tailored to your individual needs and having an advisor that understands those needs can make all the difference. Together, we’ll set a path that aligns your priorities, goals, and finances to build a future you can be excited about.

Twitter (not approved for use by LPL Hybrid advisors)

Financial Planning is not one size fits all.

It is unique for every person, couple, and family and we take pride in helping you define your financial plan. Together, we’ll set a path that aligns your priorities, goals, and finances to build a future you can be excited about.

#LGBTQ #love #Investing, #InvestmentGoals, #Investments, #LegacyPlanning #FinancialAdvice #financialplanning #wealthcare #wecare #smartstrategies #smartsaving #savings #getinformed #clarityandcontrol

JULY 2022

The Sandwich Generation and
Let Financial Freedom Ring!

Article

Click on the link below to access this Month’s Marketing Boost article.

Email

Use the Image and email copy below as part of your email marketing campaign.

Subject Line:

Feeling the squeeze by caring for kids and parents?


Email body:

Hi [NAME],

The so-called “Sandwich Generation” refers to anyone caring for children under 18 and parents over 65 at the same time. According to Pew Research, 3 in 10 U.S. adults fit this description—and they’re providing more than 2.5 hours of unpaid caregiving on average each day, including managing finances, paying bills, and much more.

If you’re feeling the squeeze, it’s time to sit down with a financial advisor to discuss:
How to talk about financial matters with your loved ones

  • How to plan for your retirement and your child’s college tuition
  • What steps you can take to maximize your family’s wealth

July is National Sandwich Generation Month, reminding us of the physical, mental, emotional, and financial toll caregiving takes on millions of Americans. Continue reading about the Sandwich Generation in this article and contact me to consider how a few smart financial moves can alleviate some of your stress.

[YOUR NAME]

Social Post

Use the copy below as your social media post and link this months article to it.

LinkedIn

Wondering how you’ll save for #retirement while paying your kids’ tuition and covering your parents’ expenses? You’re not alone. Millions of Americans are part of “the Sandwich Generation,” feeling the squeeze from all angles. Despite these challenges, you can still get ahead by discussing your #financial future with me. <read more/link to article>

Facebook snippet

Caring for young children and aging parents can be stressful, especially at a time when you should be paying off your long-term debts and planning for your #retirement. Check out this article about the #SandwichGeneration and consider how working with me can ease concerns and boost confidence. <read more/link to article>

Twitter

Tweet 1:

Did you know: 3 in 10 American adults are part of the #SandwichGeneration, simultaneously caring for children, adult parents, and even grandparents.

Call to Action (CTA) <read more/link to article>

Tweet 2:

If #NationalSandwichGenerationMonth speaks to you, I’m here to help. Contact me to learn how to plan a financial strategy for yourself, your children, and the parents you’re caring for. Learn to lower #Financial stress and enjoy family more.

Call to Action (CTA) <read more/link to article>

Hashtag Ideas

#Caregiver, #Caregiving, #Wealthcare, #FinancialAdvisor, #SandwichGeneration, #SandwichGenerationMonth, #Retirement, #Financial, #Tuition, #EstatePlanning, #EstateSale, #LegacyPlanning, #FinancialPlanning, #FinancialGoals, #Parents, #Grandparents, #Expenses, #FinancialFuture

Wealthcare Quick Post

Use the copy below as a second social media post.

LinkedIn and Facebook Post

Let Financial Freedom Ring!

In honor of the 4th of July, here are 4 steps you should take to put you on the path to declaring your own Financial Independence Day.

Financial independence can mean different things to different people. For people in the Millennial or GenZ generation it may mean no longer relying on parents or a family member for financial support. For GenX or Baby Boomers it may mean having enough money to comfortably retire and not have to supplement that retirement with a part-time job. Wherever you generationally fall and whatever your definition of financial independence is, a goals-driven planning and investing process can give you a reason to celebrate your Financial Independence.

Step 1 – Spend less money than you earn.
Step 2 – Control Your Debt. Don’t let it control you. If you don’t have debt, keep it that way.
Step 3 – Save. Make sure you have an emergency fund for the unexpected financial surprises life throws your way
Step 4 – Invest. Have low-cost diversified investments

Work with your advisor to incorporate these steps into your goals-driven financial plan and be ready to set off some fireworks. With a plan in place, you will definitely have a reason to celebrate your road to Financial Independence!

Twitter (not approved for use by LPL Hybrid advisors)

Financial Planning is not one size fits all.

Wherever you generationally fall and whatever your definition of financial independence is, a goals-driven planning and investing process can put you on the path to declaring your own Financial Independence Day. Contact me today to get started.

#Investing, #InvestmentGoals, #Investments, #FinancialAdvice, #FinancialIndependence, #FinancialAdvisor #RetirementPlanning, #FinancialGoals, #FinancialFuture, #SaveMore, #ControlDebt, #SpendLess, #Invest

AUGUST 2022

Retirement Travel Bucket List and
What Will Be Your Legacy?

Email

Use the Image and email copy below as part of your email marketing campaign.

Subject Line:

Paris, Sydney, Bali? What’s on your retirement bucket list?


Email body:

Hi [NAME],

“Jobs fill your pockets; adventures fill your soul.” – Actress Jaime Lyn Beatty

If you feel that, you’ve likely started a Retirement Travel Bucket List.

AARP’s 2022 Travel Trends survey found that:

  • 67% of Americans aged 50+ anticipate traveling this year.
  • They plan on taking at least four trips.
  • The average travel budget is $7,314, but those 70+ will spend $8,369 to $11,500.

Time and money are all you need to travel. You’ll have plenty of time for adventure in retirement, but whether you have the financial resources to live the life you’ve imagined depends on what you’re doing today with your finances.

Read my latest article for steps you can take to move your travel ambitions closer to reality.

Then contact me to talk about how travel fits into your retirement plan and to see whether your current investment strategy aligns with these goals.

[YOUR NAME]

Social Post

Use the copy below as your social media post and link this months article to it.

LinkedIn

“Jobs fill your pockets; adventures fill your soul.” Do you dream of traveling in retirement? Most people do. Contact me to review your financial plan and to see if you can afford your bucket list (and maybe even start visiting a few destinations ahead of time.) <read more/link to article>

Facebook snippet

Americans are on the move! Of those 50+, 67% plan to travel this year, taking an average of 4+ trips and spending $7,314 annually. Those over 70 intend to spend as much as $11,500 on travel. If this sounds like a lot, it’s a great time to make sure your financial plan is on track. <read more/link to article>

Twitter

Tweet 1:

All you need to travel is TIME and MONEY. Once you retire, you’ll have time, but will you have the money? Let’s talk about how you can turn your travel goals into reality.

Call to Action (CTA) <read more/link to article>

Tweet 2:

65% of Americans plan to travel in 2022. Are you one of them? Let’s find out how to make it happen AND plan your #RetirementBucketList.

Call to Action (CTA) <read more/link to article>

Hashtag Ideas

#RetirementPlan, #TravelBucketList, #RetirementTravel, #TravelBudget, #FinancialPlanning, #RetirementPlanning, #RetirementGoals, #AARP, #TravelPlan, #TravelPlanning, #RetirementDestinations, #BucketList, #2022Travel, #SaveMore, #BePresent, #Travel, #Traveling, #SaveForTravel

Wealthcare Quick Post

Use the copy below as a second social media post.

LinkedIn and Facebook Post

What will be your financial legacy?

Legacy planning can be an important and meaningful part of your financial plan.

How do you want to be remembered?
What do you want to leave behind?
How should your remaining assets be distributed and used?
Do you have all the right documents in place?
Could you benefit from establishing a trust?

It is never too early or too late to start planning. Putting a plan in place to safeguard your estate takes careful planning. Contact me today to get started defining the legacy you want to be remembered for.

The following disclosure to be added by LPL Hybrid advisors only

Wealthcare Advisory Partners, LLC and LPL Financial do not provide specific individualized legal advice. We suggest that you discuss your specific situation with a qualified legal advisor.

#finance #legacy #financialadvisor #retirementplanning #financialplanning #legacygiving #gifting

Twitter (not approved for use by LPL Hybrid advisors)

What will be your financial legacy?

Legacy planning can be an meaningful part of your financial plan. Putting a plan in place to safeguard your estate takes careful planning. Contact me today to get started defining the legacy you want to be remembered for.

#finance #legacy #financialadvisor #retirementplanning #financialplanning #legacygiving #gifting

SEPTEMBER 2022

Creating Generational Wealth That Lasts and
Are Your Adult Children Harming Your Savings?

Article

Click on the link below to access this Month’s Marketing Boost article.

Email

Use the Image and email copy below as part of your email marketing campaign.
Subject Line:

Are your heirs ready to inherit—or lose—generational wealth?


Email body:

Hi [NAME],

Generational wealth is often cited as an advantage to help people get ahead, whether it’s a home, business, or investment assets passed down. But did you know 7 in 10 families lose their wealth within one generation, and 9 in 10 families lose their wealth within two?

This news can be discouraging if you have saved a substantial sum for your future heirs. Read this article, Generational Wealth That Lasts, for tips on how to model financial savvy, start the conversation about finance, and involve heirs in the process early on to set them up for success.

Sometimes it’s easier to go with an experienced and impartial mediator who can ask parties the right questions to get all matters sorted before any wealth transfer actually takes place. Contact me to schedule a consultation.

[YOUR NAME]

Social Post

Use the copy below as your social media post and link this months article to it.

LinkedIn

You’ve saved up wealth for the next generation. But are they prepared to save or squander? What you do next makes all the difference. Learn: How to Create Wealth That Lasts. <read more/link to article>

Facebook snippet

Prepare your #heirs for the future by including them in the conversation early and by modeling #financial savviness. The stakes are high, as 9 in 10 families lose their #GenerationalWealth by the second generation! <Learn more/link to article>

Twitter

Tweet 1:

Have you taught your #heirs how to manage #finances? Learn how.

Call to Action (CTA) <read more/link to article>

Tweet 2:

The best gift you can give the next generation is your time and #financial wisdom. Involve them in the process and protect wealth for subsequent generations, too.

Call to Action (CTA) <read more/link to article>

Hashtag Ideas

#Investing, #InvestmentGoals, #Investments, #FinancialAdvice, #Wealth, #GenerationalWealth, #Inheritance, #Heir, #Heirs, #Fortune, #FinancialGoals, #FinancialFuture, #LegacyPlanning, #Finance, #FinancialSuccess, #Financial, #Generation, #TrustFund, #EstatePlanning, #BusinessSuccession

Wealthcare Quick Post

Use the copy below as a second social media post.

LinkedIn and Facebook Post

Are your adult children harming your retirement savings?

Per a recent Pew Research Survey, at the peak of the Covid-19 pandemic, 52% of young adults between 18-24 years old moved back in with their parents. But more than two years later, 40% of those children are still living at home, and in many cases, their parents are financially supporting them. 62% of those living at home don’t contribute at all to household expenses. Working parents that support their adult children spend 23% more on their children’s expenses ($605 per month) than they do contributing to their own retirement or savings ($490 per month).

The top reasons young adults need to live at home or be financially reliant on their parents: rising cost of rent, increasing cost of living, saving for a home down-payment, debt, and job loss.

The parents survey is surprisingly similar when it comes to financial goals. Their concerns also include paying off debt and saving for a home along with caring for aging parents. Their top concern however is having enough money in retirement.

Another recent survey shows that half of US parents provide some form of financial support to their adult children, up to 73% if their child is more than 30 years away from retirement. 25% of parents supporting adult children are willing to dip into their savings and retirement to cover the expense. This is having a devastating effect on retirement their preparation and as they inch closer and closer to retirement they have less time to properly prepare.

It is so important for parents to have an open and honest financial conversation with their adult children. Use this time to discuss budgeting, priorities and even an exit timeline. If you find yourself in this predicament and you are unsure about how to talk to them about money, give me a call, I’ll be glad to chat with you.

Twitter (not approved for use by LPL Hybrid advisors)

Are your adult children harming your retirement savings?

Financially supporting them may be having a devastating effect on your retirement preparation. Contact me today if you need tips on having an open and honest financial conversation with them.

#finance #financialadvisor #retirementplanning #financialplanning #financialeducation #moneymatters

OCTOBER 2022

Financial Advice for Weathering a Stormy Market and
October is Cyber Security Month

Article

Click on the link below to access this Month’s Marketing Boost article.

Email

Use the Image and email copy below as part of your email marketing campaign.
Subject Line:

  • Does Your Financial Plan Pass the Market Uncertainty Test?
  • How to Control What You Can in a Volatile Market

Email body:

Hi [NAME],

Stormy stock market got you down?

Gloomy news can make it feel like you have no control over your financial future.

One thing you CAN still control is your goals for the future.

Before you pull your money out of the stock market, keep in mind 40% of people regret reactionary investment decisions.

Get: Financial Advice for Weathering a Stormy Market

Working with a qualified financial advisor can help you keep focused on your long-term goals so you may be more likely to reach them, no matter what the market does.

Contact me. I’m ready to talk when you are.

[YOUR NAME]

Social Post

Use the copy below as your social media post and link this months article to it.

LinkedIn

Investors everywhere are unsettled by the recent market volatility. Does your portfolio pass the test? While it’s tempting to question your entire investment strategy, focusing on your long-term goals can be a reliable way to ensure your plan is appropriately positioned. <read more/link to article>

Facebook snippet

Financial Advisor Tip of the Week: Instead of focusing the majority of your time on the market — that one aspect that can’t be controlled — spend time ensuring that you remain on track to live the life you want by focusing on what you can control. <Learn more/link to article>

Twitter

Tweet 1:

Nearly 40% of investors who sold stocks last year due to a current event — such as inflation, the war in Ukraine, US economic policy, or the pandemic — say they now regret their decision. Call to Action (CTA) <read more/link to article>

Tweet 2:

Stormy market raining on your financial parade? With the help of an advisor you can reap the benefits of smart, thoughtful long-term planning. Call to Action (CTA) <read more/link to article>

Hashtag Ideas

#VolatileMarket, #FinancialPlan, #FinancialPlanning, #FinancialPlanner, #Markets, #Dow, #DowJones, #StockMarket, #InvestmentAdvice, #InvestmentTips, #Investments, #Stocks, #RetirementPlanning, #GoalsInvesting, #FinancialGoals, #SellingInvestments, #MakeMoney

Wealthcare Quick Post

Use the copy below as a second social media post.

LinkedIn and Facebook Post

October is Cybersecurity Awareness Month.

Since 2004, the President of the United States and Congress have declared October to be Cybersecurity Awareness Month. The goal – helping individuals protect themselves online as threats to technology and confidential data become more commonplace.

The goal of this campaign is to ensure all individuals and organizations make smart decisions whether on the job, at home or at school – now and in the future.

Here are a few ways to protect your personal data from digital forms of crime.

  • Enable Multi-Factor Authentication
  • Use Strong Passwords
  • Use a password manager
  • Recognize and Report Phishing
  • Update Your Software

Twitter (not approved for use by LPL Hybrid advisors)

October is Cybersecurity Awareness Month. Protect your personal data from digital forms of crime by enabling Multi-Factor Authentication, using strong passwords and a password manager, recognize and report phishing, and by updating your software regularly.

#CyberSecMonth #Choose2BeSafeOnline #CyberAwareness #ThinkB4UClick #BeCyberSmart

NOVEMBER 2022

Is Your Budget Still Balanced or is it a Bust? and
It’s Time to “Talk Turkey” about Money

Article

Click on the link below to access this Month’s Marketing Boost article.
Balanced Budget or Bust – WCAP RIA Only

Balanced Budget or Bust – WCAP LPL Hybrid

Balanced Budget or Bust – WCM

Email

Use the Image and email copy below as part of your email marketing campaign.
Subject Line:

  • Is Your Monthly Spending Recession-Ready?
  • This Turkey Day, Get Grateful for a Balanced Budget.
  • Do You Have Inflation Fatigue? Here’s What You Can Do…

Email body:

Hi [NAME],

Did you know more than a quarter of Americans earning $200,000 or more are living paycheck to paycheck?

And did you also know 91% of CEOs believe we’ll go into a recession soon?

These statistics can be daunting—but here’s the good news:

With a few changes, your monthly budget can be strengthened to weather whatever storm the future holds.

Check out: Tips to reduce inflation’s impact on your budget, cut expenses, and reach your financial goals.

Ready to make changes today? Reach out to me for a for a personalized approach.

[YOUR NAME]

Social Post

Use the copy below as your social media post and link this months article to it.

LinkedIn

#Thanksgiving is a time to reflect on all we’re #grateful for. Why not add #BalancedBudget to the list? It may not be as out of reach as you think. <read more/link to article>

Facebook snippet

Are inflation and a potential recession looming large over you this holiday season? Here are a few #BudgetingTips that provide ways to decrease spending and help ease your worries. <Learn more/link to article>

Twitter

Tweet 1:

You had a #MonthlyBudget. Then #Inflation hit. Now what? Follow these tips to #SaveMore and #WorryLess! Call to Action (CTA) <read more/link to article>

Tweet 2:

91% of CEOs are worried we’re on the verge of recession. It may sound scary, but it doesn’t have to be. Consider what changes you can make to your #MonthlyBudget—just in case. Call to Action (CTA) <read more/link to article>

Hashtag Ideas

#Thanksgiving, #Grateful, #Gratitude, #Goals, #FinancialGoals, #Resolutions, #BalancedBudget, #Budgeting, #Budget, #HowToBudget, #BudgetTips, #SaveMore, #WorryLess, #MonthlyExpenses, #MonthlyBudget, #FinancialAdvice, #FinancialAdvisor, #Inflation, #Recession, #RecessionProof, #ReduceCost, #ReduceExpense, #Savings

Social Post

Use the copy below as a second social media post.

LinkedIn and Facebook Post

It’s Time to “Talk Turkey” about Money

The term ‘talk turkey‘ means to discuss something frankly and practically. The holidays are frankly the best time to talk about finances with your family. For many, it’s the one time of the year where everyone is together. Even though talking about money, health, and your legacy plans can be tough, it is vital to have a conversation with your family. A clear and practical discussion about money and your intentions now, helps get them ready for possible financial and health twists and turns later.

LPL Advisors must add the following disclosure…

Securities offered through LPL Financial, Member FINRA/SIPC. Investment advice offered through Wealthcare Advisory Partners LLC (Wealthcare) a Registered Investment Advisor and Separate entity from LPL Financial.

This communication is for informational purposes only and is not to be considered advice or a recommendation of any specific investment product or strategy. Views and opinions are subject to change at any time based on market and other conditions.

Before acting on any information in the content of this article, you should seek the personalized advice of legal, tax, or investment professionals.

Twitter (not approved for use by LPL Hybrid advisors)

It’s Time to “Talk Turkey” about Money. The holidays are a good time to talk frankly and practically about health and finances with your family. Having a practical discussion now helps prepare for future tough decisions.

#HappyThanksgiving #Thankful #finance #investing #blackfriday #familyfirst #familytime #familygoals

DECEMBER 2022

A Retirement Wealth Solution May Be Hiding Right Under Your Feet! and
What is Tax Loss Harvesting?

Article

Click on the link below to access this Month’s Marketing Boost article.
Housing Wealth Solution – WCAP RIA Only

Housing Wealth Solution – WCAP LPL Hybrid

Housing Wealth Solution – WCM

Email

Use the Image and email copy below as part of your email marketing campaign.
Subject Line:

  • Does your home hold the key to greater retirement wealth?

Email body:

Hi [NAME],

Did you know Americans are sitting on a record $22.7 trillion in home equity? This last year alone, U.S. homeowners gained $2.7 trillion, driven by pandemic concerns, remote work availability, and… well… FOMO!

If you have the Fear Of Missing Out on the retirement of your dreams, then it could be a good time to look at how much home equity you have and what you can do with it.

This article explores some of the possibilities.

A financial advisor can help you work through the whole picture: your goals for the future, the assets you currently have, the emotional value of your home, market temptation, and potential risks.

There is no one-size-fits-all strategy, but I’m happy to help you reach a more confident place.

[YOUR NAME]

Social Post

Use the copy below as your social media post and link this months article to it.

LinkedIn

Home equity can be used strategically to fund retirement and grow your wealth. Contact me to learn how. <read more/link to article>

Facebook snippet

Are your retirement goals falling short of your ideal lifestyle? Home equity is a potential hidden source of wealth many people are unaware of. A financial advisor can help you evaluate your situation and come up with a strategic plan that lets you live well today—and in the future. <Learn more/link to article>

Twitter

Tweet 1:

Do you know how much home equity you have—or why it matters? A financial advisor can help you consider all options in working toward a more confident retirement. <read more/link to article>

Tweet 2:

Don’t forget: the floor you’re standing on represents the biggest asset you own. Home equity represents a hidden source of wealth for many Americans. Wondering how your home fits into your retirement plan? A financial advisor can help you explore the options. <read more/link to article>

Hashtag Ideas

#FinancialAdvisor, #WealthAdvisor, #Retirement, #Retire, #HomeEquity, #HomeEquityLoan, #HomeEquitySavings, #Equity, #Downsize, #SellHome, #GivingToCharity, #LegacyPlanning, #LowerMortgage, #SaveMore, #Assets, #Wealth, #RetirementPlan, #RetirementGoals

Wealthcare Quick Post

Use the copy below as a second social media post.

LinkedIn and Facebook Post

What is tax loss harvesting?

When the stock market is down, many advisors implement a strategy known as tax-loss harvesting.

What is it exactly? It is the practice of selling a security that has experienced a loss. By realizing or “harvesting” a loss, investors are able to offset taxes on both gains and income. The exited investments is then replaced with similar (but not too similar) investments to maintain the desired investment exposure. During a typical rebalancing process, your advisor will seek to sell the security in a taxable account with the largest loss.

Tax loss harvesting doesn’t make sense for all portfolios. The value of tax loss harvesting is dependent on the client and their individual circumstances. Together, we will work to determine if tax loss harvesting might (or might not be) a good fit for you.

LPL Advisors must add the following disclosures:

This information is not intended to be a substitute for specific individualized tax advice. We suggest that you discuss your specific tax issues with a qualified tax advisor.

Twitter (not approved for use by LPL Hybrid advisors)

When the stock market is down, many advisors implement a strategy known as tax-loss harvesting. We sell investments at a loss in order to reduce the amount of money you’ll owe for income taxes. Contact me to learn more.

#taxlossharvesting #advisor #financialplanning #tax #investments

QUICK REFERENCE GUIDES

Digital Banner Ads

Quick Reference Guide (LPL version) for adding Digital Banner Ad’s to your Outlook email signature.

Email

Quick Reference Guide for using Wealthcare email content with external email platforms such as Mail Chimp and Constant Contact.

Social Post

Quick Reference Guide for posting Wealthcare Social Media collateral to your LinkedIn, Facebook, and Twitter accounts.

INTERACTIVE GUIDES

Build Your Brand

Click on the link below to access this Month’s Marketing Boost article.
Your brand identity articulates to the world who you are, what you value, and how you communicate your service standards to potential clients. Your brand identity is the personality of your business. If you don’t build your brand, your customers, competitors, and the market will do it for you.

Practice Management

The Practice Management Guide is an interactive PDF created to assist you in optimizing, branding, marketing, and building your business. It is a suite of downloadable templates, useful tips, actionable strategies, best practices, and other valuable resources.